Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs

Product Description When it comes to advertising on the web, you just can’t argue with the numbers. A $7 billion market today is expected to grow to $18.9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are [...]

Google Advertising Tools: Cashing in with AdSense and AdWords

ISBN13: 9780596155797 Condition: NEW Notes: Brand New from Publisher. No Remainder Mark. Product Description With this book, you’ll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, [...]